Search Engine Marketing Services

When the metrics of success are always changing, getting the most from every PPC dollar requires continual, long-term refining of every variable and detail. To anchor your ROI in a restless PPC sea, turn to professional PPC management from Evoba.

Don't leave your pay per click campaign languish in low conversions. Find out how we can help.

We don’t deligate important decisions to machines. We’ll monitor and optimize your campaign

What Is Pay Per Click Campaign Management?

Pay per click advertising, also known as cost per click advertising, is a form of search engine marketing in which companies bid to appear in the paid results of keyword-based queries. As an SEO supplement or standalone campaign, pay per click advertising holds unique benefits and challenges for online businesses. On the one hand, PPC may help you to achieve quick, prominent search engine placement with keywords that are too dauntingly competitive even for long-term search engine optimization. On the other hand, a cost-effective PPC campaign requires greater time and attention to detail than some companies can manage.

Evoba has extensive experience with all aspects of PPC campaign management, including PPC management for small businesses. Our PPC campaign managers have been certified by Google for demonstrated proficiency in the tools and techniques of AdWords, Google’s PPC program. With Evoba at the helm, we’ll test and fine-tune every detail of your campaign for optimum performance, from its keywords to its PPC ad and landing page content to its conversion and click-through rates. You set the budget. We provide the results.

Is Search Engine Marketing Affordable?

Every campaign is different, and we can work on figuring out the very best approach for your unique business needs. Detailed planning and ongoing optimization can make PPC affordable for your business.

Pay Per Click Advertising & The Pursuit of Positive ROI

Let us help you find the perfect niche to extract the most ROI from your pay per click campaign.

Donminate your niche

It may not be easy, but it’s possible!

Our PPC Services

Evoba’s search engine marketing offerings address the fundementals of PPC

We do other stuff too!

Don’t stop at PPC, ask us how else we can help your business.

Keyword Research

Whether we’re building a new PPC campaign or revamping an existing one, we’ll begin by researching and selecting a list of keyword phrases. Our research will be guided by your campaign goals, industry, PPC budget, and online niche. Seasonal and geographical variations may also play a role in our keyword selection. For as long as we manage your campaign, this keyword list will be continually scrutinized and amended to ensure optimum ROI.

Campaign Monitoring & Testing

PPC is a science of variables. It’s a data-intensive process whose relative success or failure rests on one’s responsiveness to search trends and customer behavior. Accordingly, one of the most important aspects of Evoba’s PPC management is our ongoing monitoring, testing, and optimization of each facet of the campaign.

Ad Copywriting

The smallest variation in phrasing-even the change of a single word-can make a measurable difference in the effectiveness of a PPC ad. Evoba will create concise, relevant, and unique copy for each ad group in your campaign, and then continually test and tweak that copy to find the most effective phrasing for each ad.

Landing Page Selection & Optimization

Even well-researched keywords and persuasive ad copy will provide little benefit if they don’t lead customers to high-performance landing pages. Evoba will help increase your PPC campaign’s conversion rates by researching your website and identifying the best potential landing pages, and then working with your website development team to optimize those pages for peak performance.

Ready to get started?

For a custom proposal or for further details about our search engine marketing services,

please contact us at 888-575-3113 or request additional information: Request a Quote